Privacy Policy

Last Updated: September 27, 2026

PLUSMERMAIDS.COM (“PLUSMERMAIDS,” “we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains how we collect, use, disclose, store, and protect information when you visit or interact with PLUSMERMAIDS.COM (the “Website”).

By using the Website, you acknowledge the practices described in this Privacy Policy.

1. Who We Are

The data controller responsible for the processing of personal information described in this Privacy Policy is:

Legal entity / owner: Plusmermaids
Country: Lithuania
Email: info@plusmermaids.com

For privacy-related questions, requests, or concerns, please contact us at the email address above.

2. Information We Collect

Depending on how you use the Website, we may collect the following categories of information.

Information You Provide Directly

You may voluntarily provide information when you:

  • contact us by email or through a contact form;
  • subscribe to a newsletter or mailing list;
  • submit a comment or other user-generated content;
  • participate in a survey, giveaway, promotion, or other Website feature;
  • communicate with us through social media or other channels.

This information may include your name, email address, message content, and any other information you choose to provide.

Please do not provide sensitive personal information unless specifically requested and necessary.

Information Collected Automatically

When you visit the Website, certain information may be collected automatically, including:

  • IP address;
  • browser type and version;
  • operating system;
  • device type;
  • approximate geographic information derived from technical data;
  • referring website or page;
  • pages viewed and interactions with the Website;
  • date and time of visits;
  • general usage and diagnostic information;
  • cookies and similar technologies.

Some of this information may be considered personal information or personal data under applicable law.

3. Cookies and Similar Technologies

PLUSMERMAIDS.COM may use cookies, pixels, tags, local storage, and similar technologies to operate the Website, remember preferences, understand how visitors use the Website, measure performance, and support advertising.

Cookies may include:

Strictly Necessary Cookies

These cookies are necessary for the Website to function properly. They may support security, session management, accessibility, consent preferences, and other essential functions.

These cookies generally cannot be disabled through our cookie consent tool where they are necessary for the operation of the Website.

Analytics Cookies

We may use analytics services to understand Website traffic and usage, including information such as pages viewed, approximate location, device information, referral sources, and interactions.

Analytics cookies will be used according to applicable law and, where required, only after obtaining the appropriate consent.

Advertising and Personalization Cookies

If we display advertising, advertising partners may use cookies, pixels, or similar technologies to measure advertising performance, provide relevant advertising, limit repeated advertisements, or personalize advertising where permitted.

Third-party advertising providers may collect information about your activity on this Website and potentially other websites.

Where required by applicable law, we will request consent before using non-essential advertising or personalization technologies.

Google requires publishers using its advertising products to disclose the use of cookies, web beacons, IP addresses, and similar technologies in their privacy policies.

Managing Cookies

You may control cookies through your browser settings and, where available, through our cookie consent mechanism.

Disabling certain cookies may affect the functionality of parts of the Website.

4. How We Use Personal Information

We may use personal information for the following purposes:

  • to operate, maintain, and provide the Website;
  • to respond to questions, requests, and communications;
  • to provide newsletters or other communications you have requested;
  • to publish and manage comments or other user submissions;
  • to understand Website usage and improve our content and services;
  • to monitor Website performance and security;
  • to prevent fraud, abuse, spam, and other harmful activity;
  • to administer promotions, surveys, or other Website features;
  • to comply with legal and regulatory obligations;
  • to establish, exercise, or defend legal claims;
  • to support advertising, analytics, and measurement where legally permitted;
  • to manage affiliate relationships and referral links;
  • to protect our rights, property, users, and Website.

We will not use personal information for purposes that are incompatible with the purposes described in this Privacy Policy unless permitted or required by applicable law.

5. Legal Bases for Processing Under the GDPR

Where the General Data Protection Regulation (“GDPR”) applies, we process personal data on one or more of the following legal bases:

Consent

Where you have given valid consent, we may process personal data for the specific purposes described when consent was obtained.

You may withdraw consent at any time. Withdrawal of consent does not affect the lawfulness of processing that occurred before withdrawal.

Contract

We may process information when necessary to provide a service or take steps at your request before entering into a contract.

Legitimate Interests

We may process information where necessary for our legitimate interests, provided those interests are not overridden by your rights and freedoms.

These interests may include Website security, fraud prevention, analytics, improving our content, maintaining the Website, communicating with users, and protecting our legal rights.

Legal Obligations

We may process personal information where necessary to comply with applicable legal obligations.

The GDPR requires a privacy notice to explain the purposes and legal bases of processing and, where legitimate interests are relied upon, to identify those interests.

6. Newsletter and Marketing Communications

If you voluntarily subscribe to a newsletter or other marketing communication, we may use your email address to send you the information you requested and, where permitted, other relevant communications.

You can unsubscribe at any time by:

  • using the unsubscribe link included in the email; or
  • contacting us.

We will not require you to provide unnecessary personal information as a condition of subscribing.

7. Comments and User-Generated Content

If you submit a comment or other public content to the Website, the information you choose to publish may become publicly visible.

Please consider carefully what personal information you include in public comments.

We may use moderation tools or third-party services to detect spam, abuse, or potentially harmful content.

We may remove content that violates our rules or applicable law.

8. Third-Party Service Providers

We may use third-party companies and service providers to operate and improve the Website.

Depending on our actual Website configuration, these providers may include services for:

  • website hosting;
  • content delivery;
  • security and spam prevention;
  • analytics;
  • email delivery;
  • advertising;
  • cookie consent management;
  • social media functionality;
  • payment or transaction processing, if applicable;
  • affiliate tracking;
  • website performance monitoring.

These providers may process information on our behalf or independently as described in their own privacy policies.

We do not authorize service providers to use personal information for purposes unrelated to the services they provide to us, except where otherwise permitted by law.

9. Analytics

We may use analytics services to understand how visitors interact with PLUSMERMAIDS.COM.

Analytics information may include pages visited, traffic sources, device information, approximate location, interactions, and technical information.

Where required by applicable law, analytics technologies that are not strictly necessary will only be activated after obtaining the appropriate consent.

Analytics providers may process information according to their own privacy policies and contractual arrangements with us.

10. Advertising

PLUSMERMAIDS.COM may display advertising provided by third-party advertising networks.

Advertising providers may use cookies, pixels, web beacons, IP addresses, device information, or similar technologies to measure advertising performance and, where permitted, provide personalized or interest-based advertising.

Third parties may collect information about your activity on this Website and other websites over time.

Where required by law, we will obtain consent before using non-essential advertising technologies.

Google and other advertising providers may have their own privacy and advertising controls. You should review the privacy information and settings provided by those services.

11. Affiliate Links and Commercial Relationships

PLUSMERMAIDS.COM may participate in affiliate marketing programs.

This means that we may receive a commission when you click certain links on our Website and subsequently make a qualifying purchase or complete another qualifying action.

Affiliate links do not necessarily increase the price you pay.

Our editorial content is intended to provide useful information and recommendations, but product availability, prices, features, sizing, promotions, and other information may change.

12. Third-Party Websites and Links

Our Website may contain links to third-party websites, retailers, brands, social media platforms, advertising partners, and affiliate partners.

If you click a third-party link, you will leave PLUSMERMAIDS.COM and become subject to the privacy practices and policies of that third party.

We are not responsible for the privacy practices, security, content, or policies of third-party websites.

We encourage you to review the privacy policy of any third-party website you visit.

13. Social Media Features

PLUSMERMAIDS.COM may include links, widgets, sharing tools, embedded content, or other features provided by social media platforms.

These third parties may collect information about your interaction with their features and may use cookies or similar technologies.

Your interactions with those services are governed by the privacy policies of the relevant social media providers.

14. International Data Transfers

PLUSMERMAIDS.COM may use service providers located in countries other than the country where you live.

As a result, personal information may be transferred to and processed in countries outside the European Economic Area (“EEA”), including countries that may have different data protection laws.

Where the GDPR applies, we will use an appropriate lawful transfer mechanism where required, such as an adequacy decision or appropriate safeguards under applicable data protection law.

You may contact us using the information in the “Contact Us” section to request further information about applicable safeguards where required by law.

15. How Long We Keep Personal Information

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law.

Retention periods depend on the type of information and the reason it was collected.

For example:

  • contact inquiries may be retained for as long as reasonably necessary to respond and maintain appropriate business records;
  • newsletter information may be retained until you unsubscribe, unless another lawful basis permits continued retention;
  • consent records may be retained for as long as necessary to demonstrate compliance;
  • security and technical logs may be retained for a limited period appropriate to security and operational needs;
  • information may be retained longer where necessary to comply with legal obligations or establish, exercise, or defend legal claims.

GDPR requires information about the applicable retention period or, where that cannot be stated precisely, the criteria used to determine it.

16. Data Security

We use reasonable technical and organizational measures designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.

However, no website, server, transmission method, or electronic storage system can be guaranteed to be completely secure.

If we become aware of a data security incident affecting personal information, we will respond in accordance with applicable law.

17. Your Privacy Rights Under the GDPR

If the GDPR applies to you, you may have the following rights, subject to applicable legal conditions:

  • Right of access — to request information about and access your personal data.
  • Right to rectification — to request correction of inaccurate or incomplete personal data.
  • Right to erasure — to request deletion of personal data in circumstances provided by law.
  • Right to restriction — to request restriction of processing in certain circumstances.
  • Right to object — to object to certain processing, including processing based on legitimate interests and, where applicable, direct marketing.
  • Right to data portability — to receive certain personal data in a structured, commonly used, machine-readable format and, where technically feasible and legally required, have it transmitted to another controller.
  • Right to withdraw consent — where processing is based on consent.
  • Right to lodge a complaint — with a competent data protection supervisory authority.

These rights are subject to limitations and conditions under applicable law. GDPR Articles 13 and 14 specifically require information about several of these rights and the right to complain to a supervisory authority.

To exercise your rights, contact:

Email: info@plusmermaids.com

We may need to verify your identity before completing certain requests in order to protect personal information.

18. California Privacy Rights

If you are a California resident and the California Consumer Privacy Act (“CCPA”), as amended by the California Privacy Rights Act (“CPRA”), applies to us, you may have additional rights regarding your personal information.

Depending on the circumstances and applicable exemptions, these rights may include:

  • the right to know about personal information collected about you;
  • the right to access certain personal information;
  • the right to request deletion of personal information;
  • the right to correct inaccurate personal information;
  • the right to opt out of certain sales or sharing of personal information;
  • the right to limit certain uses and disclosures of sensitive personal information where applicable;
  • the right not to receive discriminatory treatment for exercising applicable privacy rights.

California privacy law may require businesses to provide detailed information about categories of personal information collected, sources, purposes, disclosures, sales or sharing, and consumer rights.

If applicable, California residents may submit privacy requests by contacting:

Email: info@plusmermaids.com

We will process qualifying requests in accordance with applicable California law.

If our Website is subject to a legal requirement to provide a “Do Not Sell or Share My Personal Information” mechanism, we will provide the required mechanism.

19. Children’s Privacy

PLUSMERMAIDS.COM is intended for a general audience and is not directed to children under the age required by applicable law.

We do not knowingly collect personal information from children in violation of applicable privacy laws.

If you believe that a child has provided personal information to us, please contact us so that we can review and, where appropriate, delete the information.

20. Automated Decision-Making and Profiling

We do not use personal information collected through PLUSMERMAIDS.COM to make decisions producing legal or similarly significant effects based solely on automated processing.

Third-party advertising or analytics providers may use automated systems, cookies, or profiling technologies for advertising, measurement, personalization, or analytics where permitted by applicable law.

Where legally required, we will provide the information and rights applicable to such processing.

21. Do Not Track Signals

Some browsers offer “Do Not Track” or similar signals.

Because there is currently no universally accepted standard for responding to all such signals, PLUSMERMAIDS.COM may not respond to every browser-based Do Not Track signal.

Where applicable law requires us to recognize a specific privacy preference signal, we will take reasonable steps to comply.

22. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to the Website, our services, applicable laws, technology, or our privacy practices.

When we make changes, we will update the “Last Updated” date at the top of this page.

If a material change requires additional notice or consent under applicable law, we will provide that notice or obtain consent as required.

23. Contact Us

If you have questions about this Privacy Policy, want to exercise a privacy right, or have a concern about how your personal information is handled, please contact us:

Legal entity / owner: Plusmermaids
Country: Lithuania
Email: info@plusmermaids.com

We aim to respond to valid privacy requests within the time required by applicable law.

24. Supervisory Authority

If you are located in the European Economic Area and believe that your personal data has been processed unlawfully, you may have the right to lodge a complaint with the data protection supervisory authority in your country of residence, place of work, or place of the alleged infringement.

For residents of Lithuania, the relevant supervisory authority is the State Data Protection Inspectorate (Valstybinė duomenų apsaugos inspekcija).

You may contact the relevant supervisory authority directly if you believe your rights have been violated.

This Privacy Policy was last updated on September 27, 2026.